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 The Belize Tourism Board (BTB) is a statutory body within the Ministry of Tourism, which represents a strategic partnership between government and the private sector.Institutional Vision of the BTB
A
progressive institution fostering responsible development of the
tourism industry for the socio-economic growth of Belize through
prudent, transparent and effective governance
Institutional Mission of the BTB
The
BTB is a strategic partner in marketing the Belize Tourism Product,
developing tourism initiatives and programs, and implementing tourism
policies, to address the changing needs of visitors and stakeholders
Guiding Principles of the BTB
- Tourism is a national priority designed to bring benefit to Belize and enhance the overall visitors’ experience;
- Appropriate
balance among all sectors of the industry safeguards and secures
Belize’s destination-positioning in the global tourism market;
- Tourism sector planning and management are based on partnerships, collaboration and creative approaches;
- Local
communities play a meaningful role in the tourism sector, one that
ensures economic, social and cultural benefits to each participating
community;
- Integrate tourism policy and development programs with national economic, social, cultural and environmental policies;
- The
tourism industry is developed with the integral involvement of the
private sector;
- Tourism recognizes the importance of protecting
Belize’s natural and cultural resources.
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